TM SKU Execution Planner

The TM SKU Execution Planner is built to give Trade Marketing and commercial teams a structured, defensible way to plan the in-store execution for every priority sku — distribution, visibility, pricing, promo, activation.

Portfolio Strategy Tool – 4 Roles

The Portfolio Strategy 4 Roles is built to give Trade Marketing and commercial teams a structured, defensible way to assign each sku one of four portfolio roles — hero, builder, filler, drain — based on growth and profit.

Listing Payback Calculator

The Listing Payback Calculator is built to give Trade Marketing and Commercial teams a clear, fact-based answer to a deceptively simple question: how long will it take to recover the money we are about to put behind a new listing?

SKU Growth Potential Scoring Dashboard

The SKU Growth Potential Scoring Dashboard is built to give Trade Marketing, Category and Innovation teams a disciplined way to evaluate every candidate SKU against the growth levers retailers actually care about.

SKU Listing Readiness Checklist

The SKU Listing Readiness Checklist is built to stress-test every listing pitch before it goes to the buyer. It runs through 23 readiness items across six sections, scores each on a 1–3 scale, and returns a clear GO / REVIEW / NO-GO verdict on whether the pitch is ready.

Multi SKU Trade Listing ROI Calculator

The Multi SKU Trade Listing ROI is built to give Trade Marketing and commercial teams a structured, defensible way to calculate roi across multiple sku listings simultaneously. compare scenarios head-to-head.

Listing XXX

The Listing Strategic Framework is built to give Trade Marketing and commercial teams a structured, defensible way to strategic listing framework — score every listing decision against the criteria that matter.

Listing – Negotiation Levers

The Listing Negotiation Levers is built to give Trade Marketing and commercial teams a structured, defensible way to catalogue the 12 negotiation levers available in a listing discussion. identify which to use and which to reserve.

Listing Data UAE

UAE listing context varies retailer by retailer, document by document — leaving KAM teams reinventing structure every submission.

Portfolio Conflict Evaluation Management

Portfolio conflicts — cannibalisation, channel conflict, brand overlap — are often noticed only after they hurt commercial outcomes. Without proactive evaluation, the next conflict is always coming.