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Objection Handling

Practise handling objections confidently
Tool # 10010

Channel Prioritization Tool

Prioritise your channels
Tool # 9172

Principal Tiering Model Tool

Tier your principals
Tool # 9171

TM Headcount Calculator Advanced

Calculate the right headcount
Tool # 9170

Traditional Trade ROI Calculator

Calculate traditional-trade ROI
Tool # 9169

Traditional Trade Promotion Design Framework

Design traditional-trade promotions
Tool # 9168

9Q_Value_Map_Simple_Dashboard

Nine-quadrant value map
Tool # 9167

Traditional Trade – Outlet Importance Calculator

Rank outlet importance
Tool # 9166

Customer & Category Prioritization – Version # 2

Prioritise customers, categories (v2)
Tool # 9165

Customer & Category Prioritization – Version # 1

Prioritise customers and categories
Tool # 9164

Customer Prioritization – Strategic Method

Prioritise customers strategically
Tool # 9163

Customer Prioritization – Paretto Analysis

Prioritise customers by Pareto
Tool # 9162

Portfolio Strategy Tool – 4 Roles

Assign four portfolio roles
Tool # 9161

Traditional Trade Outlet Classification

Classify traditional-trade outlets
Tool # 9160

RTM Execution Standards Tools

Set execution standards
Tool # 9159

RTM Customer & Account Segmentation

Segment customers and accounts
Tool # 9158

RTM Tools – Market & Channel

Tools for route-to-market
Tool # 9157

TM Shelf Space Calculator

Calculate fair shelf space
Tool # 9156

GTM Tools Matrix

Match GTM tools to need
Tool # 9155

TM GTM alignment Scorecard

Score go-to-market alignment
Tool # 9154

TM SKU Execution Planner

Plan SKU execution
Tool # 9153

TM Channel Health Grid Scorecard

Score channel health
Tool # 9152

TM Category Health Scorecard

Score category health
Tool # 9151

11-JBP KPI Dashboard

Dashboard your JBP KPIs
Tool # 9150

Investment Framework

Frame your trade investment
Tool # 9127

JBP Waterfall Chart

Visualise JBP value drivers
Tool # 9126

Outlet Compliance Scorecard – Key Areas

Score outlet compliance
Tool # 9125

JBP Scorecard

Score your joint business plan
Tool # 9124

JBP Top KPI Scorecard

Score top JBP KPIs
Tool # 9121

Trade Marketing Coverage Tool #2

Plan coverage, version two
Tool # 9120

Trade Marketing Coverage Planning Tool

Plan your market coverage
Tool # 9119

Listing – Negotiation Levers

Find your listing levers
Tool # 9118