$15.00
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Trade Marketing Expenses and Codes

Trade Marketing expense classification often varies between markets, teams, and submissions — leaving finance with data that can't be aggregated or compared.
$15.00

Tool's Overview

Trade Marketing expense classification often varies between markets, teams, and submissions, leaving finance with data that can't be aggregated or compared.

The TM Expenses and Codes tool provides standard expense codes and definitions.

It replaces inconsistent classification with disciplined coding.

What This Tool Does

This tool enables Trade Marketing and Sales teams to:

  • Reference the standard expense codes
  • Apply consistently across teams
  • Submit expenses with consistent coding
  • Enable comparable spend analysis
  • Brief teams on coding discipline

When to Use This Tool

This tool is typically used when:

  • Establishing TM expense discipline
  • Briefing finance on TM categorisation
  • Auditing TM expenses
  • Onboarding new joiners

Who Should Use This Tool

This tool is intended for:

  • Trade Marketing Managers and Heads
  • Brand Managers and Category Managers
  • Sales and Distribution leadership
  • Strategy and commercial planning teams
  • Market entry and expansion teams

It is equally relevant for FMCG brand owners managing in-house teams and for distributors operating across multiple categories and channels.

How the Tool Is Structured

The tool is organised into the following working sections:

  • Instructions – framework guidance
  • TM Expenses and Codes – standard codes worksheet

This ensures TM expense data is comparable and analysable.

Access Options

Free

$0

Select

$99

Unlimited

$999

FAQs

Do I need special software?

No, All tools are built in Microsoft Office.

Download links are sent by email.

Yes, they are fully editable.

Proprietary to OliiR Academy – For internal use only.

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